Creating a robust content marketing plan.
Content marketing is a vital component of your digital marketing plan, therefore creating a good content strategy can really boost your...
How emotional marketing can help brands?
Today’s consumer base is better educated and better equipped to information they want to have. They’re also surrounded with...
How an American airline company used search to video campaign?
Hawaiian Airlines at the start of 2018, ran a campaign in partnership with Mediacom that turned the typical use cases of video and search...
Facebook organic page reach has dropped 50%, as per new study.
One of the social media tool platform - Buffer did an analysis of 43 million Facebook Page posts. The company examined posts from the top...
6 examples of successful co-branding partnerships
There's something brilliant about that co-branded product: It's a fun way to club two classic brands into one delicious experience for...
L'Oreal making an impact with Youtube Ads
L’Oréal is a household name, with a history of more than 100 years. Although they are a strong brand but they still believe in looking...
5 industry leaders share strategies that works in 2018
People are accessing information everywhere on the internet. Once they start searching a content, they get bombarded with all sorts of...
How Groupon leveraged video ads - Case Study
See how company acquired 160,000 new paying customers with a data-driven and highly targeted YouTube campaign. There were days when...
How La Quinta Hotels captured travelers and increased conversions with Digital Marketing - Case stud
Price is often the determining factor when it comes to travel decisions. Questions is how travel companies can capture new customers, as...
Digital Marketing Course Syllabus - Topics covered at IElevate
Digital marketing course curriculum and details
